Privacy Notice
1. Introduction
We respect your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, and protect your information when you use our website – www.alittleassistance.co.uk
2. What Data We Collect
We may collect the following personal data:
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Name and contact details (e.g., email, phone number)
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Any information you provide via contact forms or when signing up for our services
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Technical data (e.g., IP address, browser type, cookies)
3. How We Use Your Data
We use your personal data for:
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Providing and managing our services
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Responding to enquiries and customer support requests
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Marketing and promotional purposes (with your consent)
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Website analytics and performance improvements
4. Legal Basis for Processing
We only process your personal data when we have a legal basis to do so, including:
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Consent (e.g., when you opt-in to marketing emails)
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Contractual necessity (e.g., to provide a service you requested)
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Legal obligations (e.g., tax and accounting compliance)
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Legitimate interests (e.g., improving our services)
5. How We Store and Protect Your Data
Your data is stored securely and only retained for as long as necessary. We implement appropriate security measures to prevent unauthorized access, disclosure, or loss.
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, regulatory, and business requirements. Upon expiry of the retention period, data will be securely deleted or anonymised.
Our data retention periods for Customer Records is 6 years after last contact as per the Limitation Act 1980.
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6. Sharing Your Data
We do not sell your data. However, we may share it with trusted third-party service providers (e.g., payment processors, email marketing platforms) for business operations, under strict confidentiality agreements.
7. GDPR
A Little Assistance does all it can to ensure it is compliant with the EU General Data Protection Regulation. This code has been issued by the Information Commissioner under section 51 of the Data Protection Act 1998. We are committed to collecting and using personal information fairly and transparently.
Person Responsible
Victoria Little
7 Easter Currie Court, Currie, EH14 5PY
email: hello@alittleassistance.co.uk
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Your Rights Under GDPR
You have the right to:
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Access, update, or delete your personal data
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Withdraw consent for data processing (where applicable)
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Request data portability
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Object to processing based on legitimate interests
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Lodge a complaint with the UK Information Commissioner's Office (ICO)
8. Cookies and Tracking
We use cookies to enhance your browsing experience. You can manage your cookie preferences via our [Cookie Policy] or your browser settings.
Cookies that we use
10.1 We use cookies for the following purposes:
(a) authentication - we use cookies to identify you when you visit our website and as you navigate our website;
(b) status – we use cookies to help us determine if you are logged into our website;
(c) personalisation - we use cookies to store information about your preferences and to personalise the website for you;
(d) security - we use cookies as an element of the security measures used to protect user accounts, including preventing fraudulent use of login credentials, and to protect our website and services generally;
(e) analysis - we use cookies to help us to analyse the use and performance of our website and services; and
(f) cookie consent - we use cookies to store your preferences in relation to the use of cookies more generally.
11. Cookies used by our service providers
11.1 Our service providers use cookies and those cookies may be stored on your computer when you visit our website.
11.2 We use Google Analytics. Google Analytics gathers information about the use of our website by means of cookies. The information gathered is used to create reports about the use of our website. Google's privacy policy is available at https://policies.google.com/privacy.
9. Contact Us
If you have any questions about this policy or how we handle your data, contact us at:
E: hello@alittleassistance.co.uk
T: 07592 228 345
If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.
The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113
Website: https://www.ico.org.uk/make-a-complaint
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